SMS, RCS, Voice and Push solutions for business

The channels: choose by goal, not by trend

Some customers only read SMS. Some click on the card with an image. Some VIP customers answer phone calls. Pushfy speaks each one's channel. And when a channel fails, the next one takes over automatically.

Solutions by goal

Before choosing a channel, define the job the message needs to do. These are the five uses that account for almost all of our customers' operations:

Solution for iGaming and betting operators

It is the market where Pushfy was born and where the platform was hardened. No other industry tests a messaging infrastructure as much: peaks during big matches, bonus rollovers, high-volume OTP at the busiest hour and an audience that decides in seconds whether to stay with your sportsbook or go to a competitor.

1. Sign-up OTP on a dedicated route: the code arrives before doubt sets in. It is the operation's first conversion, and where many lose the player.
2. First deposit Confirmation in the same second, with the bonus included. That is what turns the first deposit into the second.
3. Pre-match Campaigns at the right time, personalized and tracked with your own link shortener: you know who clicked before kickoff.
4. Bonus and cashback Credit and message at the same instant: the player feels looked after and the session stays with your sportsbook.
5. Support "Has my withdrawal come through?" answered in seconds, from a real knowledge base, with no queue and no made-up answers about money.
6. Reactivation No deposit for a few days, and the flow kicks in on its own and talks on each player's favorite channel.
7. Surveys Every reply comes back to the platform and becomes data: satisfaction, engagement and input for the next campaign.

Go deeper into SMS marketing for betting operators and iGaming or see how to increase conversion at betting operators with SMS marketing.

Other industries we serve

The same capabilities that power an iGaming operation handle the day-to-day of any company that relies on verification, notifications or segmented campaigns:

• E-commerce and retail: OTP at login, order confirmation, delivery status, cart recovery and seasonal campaigns.
• Financial services: two-factor authentication, transaction alerts, collections and due-date reminders.
• Education: enrollment confirmation, class notices, exam reminders and communication with parents.
• Healthcare: appointment confirmation and reminders, which cut no-shows, and notices when results are available.
• Logistics: delivery window, failed delivery attempt, pickup code and satisfaction survey.
• Services and subscriptions: renewal, payment failure, upgrade and reactivation of inactive customers.

Automation and AI: the operation that runs itself

Flow Builder

Flow listens to your operation's events via webhook, waits for the right moment and talks on each customer's favorite channel. You design the journey once; retention runs forever.

• Idempotent engine: exactly-once execution at every node: the customer never gets the same offer twice.
• Sending by event, API or CSV: deposit, sign-up, inactivity. Or a batch of up to 100K contacts at once.
• Conditions and waits: branching by behavior and smart delays with timeout.
• Deep personalization: each contact carries its own attributes: the journey talks to the person, not to the list.

PushAgent: conversational AI

An AI tuned to the language of the Brazilian audience, with an orchestrator that decides every answer: rules first, AI next, a human when it matters.

• It does not hallucinate about money. Without a knowledge base to back the answer, the AI does not make things up: it hands off to your team.
• Human-sounding answers. Tone tuned to sound like your brand, direct and not robotic.
• Explainable Customer Intelligence. Churn, propensity, engagement and risk from 0 to 100, with a safeguard: an at-risk customer never receives an incentive to spend.
• Handoff with context. The conversation moves to the agent with the full history. The customer never repeats the question.

Reports: from message to revenue

Delivery rate, clicks, cost per channel, time-of-day heatmap. And how much you saved by no longer sending to dead numbers. Data that becomes CRM decisions, not slides.

• Dashboards by channel and by campaign, in real time
• All your brands in one consolidated view (multi-account)
• Full report export, no cap
• Usage, balance and cost per channel on a single screen
• Full push funnel: sent → delivered → click → conversion → revenue

API and integrations

Your team integrates today, the campaign goes out today. One direct API for every channel, status and reply webhooks, and integration with the CRM your operation already uses.

• One API for every channel: SMS, voice, RCS and push sending through the same call.
• Webhooks: delivery (DLR) and reply (MO) sent back to your system in real time.
• Ready-made integrations: Smartico and FastTrack.
• Self-service: tokens you generate yourself, OpenAPI specification and Postman collection.
• CSV import for those who prefer to operate without development work.

See the API documentation →

Infrastructure built for the peak

Bonus rollovers, a goal in the 90th minute, Black Friday: Pushfy's engineering was built for the moments when your operation earns the most and is most visible. Every message arrives exactly once, at the right moment, at the right cost.

Security, LGPD and regulated markets

• Layered security: two-step verification, role-based permissions, rate limiting, CSP with a per-request nonce and audit trails.
• LGPD (Brazil's General Data Protection Law): opt-in and opt-out management, declared purpose and complete audit trails across the whole operation.
• Automatic suppression (STRIKE): numbers identified as bad leave the base on their own: you do not pay for dead numbers.
• Multi-account with isolation: several brands in the same operation, with separate permissions and reports.

For the legal obligations of sending, see the section on LGPD, opt-in and opt-out in the SMS marketing guide.

How to get started

1. Create your free account and validate your registration in minutes, without talking to a salesperson.
2. Bring your base via CSV or API, already normalized and with opt-in recorded.
3. Activate the channels that make sense now: SMS is usually the first; RCS and voice come later.
4. Send and measure your first campaign with a tracked link and real-time reporting.
5. Automate what worked: turn it into an event flow and let the operation run on its own.

Frequently asked questions about the solutions

Keep exploring